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	<title>Delphine Zhu &#124; Local Business Marketing Blog &#187; Local Stores</title>
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	<description>Online Marketing Consulting for Local Business&#124; 778-588-1069</description>
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		<title>Email Marketing Ideas For Local Restaurants</title>
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		<pubDate>Tue, 05 Jan 2010 19:39:03 +0000</pubDate>
		<dc:creator>Delphine Zhu</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Local Stores]]></category>
		<category><![CDATA[email marketing]]></category>
		<category><![CDATA[local business]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[restaurant marketing]]></category>

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		<description><![CDATA[How to build email list and run email campaigns for local restaurant business.]]></description>
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		<title>How Local Business Can Turn an Exchange or Return Into A Big Upsell</title>
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		<pubDate>Sun, 06 Sep 2009 16:18:20 +0000</pubDate>
		<dc:creator>Delphine Zhu</dc:creator>
				<category><![CDATA[Local Stores]]></category>
		<category><![CDATA[free traffic]]></category>
		<category><![CDATA[local business]]></category>
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		<description><![CDATA[Customers who ask for exchange or return are still good buying customers. How local business owners should handle those cases to make it a great chance to upsell your customers and make them happy!]]></description>
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		<title>How A $10 Exchange Ruin Customer Relationship Totally!</title>
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		<pubDate>Sun, 06 Sep 2009 16:05:24 +0000</pubDate>
		<dc:creator>Delphine Zhu</dc:creator>
				<category><![CDATA[Local Stores]]></category>
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		<description><![CDATA[How an $10 exchange ruin good customer relationship. A true story with Adidas Canada.]]></description>
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		<title>Does Your Business Have Multichannel Marketing?</title>
		<link>http://delphinezhu.com/local-business-2/local-store/does-your-business-have-multichannel-marketing/</link>
		<comments>http://delphinezhu.com/local-business-2/local-store/does-your-business-have-multichannel-marketing/#comments</comments>
		<pubDate>Wed, 29 Jul 2009 07:00:58 +0000</pubDate>
		<dc:creator>Delphine Zhu</dc:creator>
				<category><![CDATA[Local Stores]]></category>
		<category><![CDATA[e-commerce]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[multichannel marketing]]></category>

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		<description><![CDATA[In the early days of online shopping, the big retail chains were slow to invest in an e-commerce channel because they thought it would cannibalize their store sales. Eventually they realized the Internet was not a threat, but an opportunity. Now retail chains account for a sizable share of total online sales. Multichannel retailers (with [...]]]></description>
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		<title>Coupon Lovers Surge, Coupon Fraud Rise</title>
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		<pubDate>Thu, 09 Jul 2009 21:13:57 +0000</pubDate>
		<dc:creator>Delphine Zhu</dc:creator>
				<category><![CDATA[Local Stores]]></category>
		<category><![CDATA[local business]]></category>
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		<description><![CDATA[North American (US and Canada) Internet users have responded to the economic downturn by using the Web to save money. Coupons have played a large role. According to the “State of the US Online Retail Economy in Q1 2009” study, from comScore, online coupon services have enjoyed a huge surge in popularity during the recession. [...]]]></description>
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