As I showed in my last marketing journal post, there are over 20 million results for the search term “real estate agents vancouver bc”. At first glance, it seems impossible to beat all those 20 million pages in a few weeks or months. But when you look it closely, you will find:
The top 10 listings are from local search results by Google map. Below that Google map result, you will find another 10 website search results on page one. Number 1 through 6 are different directory listing sites. The sites with an arrow mark beside that are the sites belong to 4 different realtors. On the right hand side, there are 8 Adwords ads where your site could be listed if you can afford $$ per click.
Those four realtors sites have page rank 3 or 4. One of them have around 48 backlinks while others have much fewer backlinks. All of those stats tell me one thing: there are many possibilities to beat those 20 million pages and get listed on Google page one.
However, I wouldn’t mind beat them at first, because there are averagely 200 searches per month for that particular search term. I would rather find some terms with higher search volume.
But it’s nice to have your site listed on the first page of Google when someone is looking for a real estate agent located in Vancouver, isn’t it? And it’ll be even better when you own listings number 1 through 6, won’t it?
Well, that’s exactly what I am doing for some lucky real estate agent right now. However it won’t happen overnight. And there are way more things to do for real estate marketing. Did you see those 20 million pages results? That is a really competitive market. And I bet any realtor be multiple listed on page one of Google will make a fortune. 😀